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When it comes to our dog's health, we trust our vets to guide us on everything from daily wellness to proactive care. But with so many options on the market, how do you know which treats get a professional's seal of approval? It’s not just about a vet's name on a package—it's about the purposeful ingredients and the scientific backing that makes a treat truly beneficial. Here is what veterinary professionals look for in a dog treat and why a brand built on this expertise is becoming a go-to choice. What Vets Look for in a Healthy Dog Treat Veterinarians...

Most “daily wellness” routines fall apart for one simple reason: dogs do not want pills, powders, or anything that feels like medicine.

As pet parents, we all want to do what's best for our furry family members. We've all seen our dogs struggle with common issues like itchy skin, a dull coat, or an upset stomach. What if their daily treats could do more than just reward good behavior? What if every bite could actively support their health and wellness? This guide will walk you through the world of functional pet treats and show you how the right ingredients can make a real difference in your pet's daily comfort and long-term health. The Science Behind Functional Pet Nutrition Unlike traditional treats that...

If your dog lags during walks or loses focus mid-training, it might not be boredom—it could be nutrition. Sustained energy and cognitive function rely on the conversion of food into usable fuel. FOR ENERGY + FOCUS | Powered by B-Vitamins Energy Metabolism: B-Vitamins (sourced from ingredients like Brewer's Yeast) are essential cofactors in the body's energy production pathways. They help convert proteins, fats, and carbohydrates from your dog's diet into ATP—the cellular energy currency the body uses for all activities. Cognitive Support: B-Vitamins play important roles in neurotransmitter synthesis and nerve function. B12 supports nerve health and red blood cell...